I started Nighthawk after realizing that there was a need for specialized marketing in the birding industry. Many birding companies are small businesses that don’t have the resources to market their products or services to their full potential. Typical marketing and advertising companies don’t understand the bird watching market, which limits their ability to help companies like you. That’s why I use my experience and knowledge of the birding industry to focus on marketing assistance for businesses related to bird watching.
Typical clients are:
- Small businesses with marketing needs but not the staff power to fulfill them
- Businesses that aren’t directly related to bird watching, but want to target birders
- Organizations that need help with event planning and marketing
- International clients who want to expand their US market
- Businesses that need help with a project that calls for specific marketing skills